UNSTUCK 003: When To Start Thinking About Marketing (Hint: It’s Not At Series C)
Why and how to really put the consumer at the heart of your business.
Zoran Svetličić is a brand strategist and co-founder of Shift., a branding firm with studios in Singapore, Hong Kong and Melbourne. He works with ambitious companies to help them grow their brands.
Why and how to really put the consumer at the heart of your business.
Go big by nailing the fundamentals of targeting, positioning, and identity.
What to do (and stop doing!) for a great sustainable food marketing strategy.